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Hygiene has the demand, skin care, hair care and beauty have the momentum
Personal Hygiene remains the strongest demand pool in Personal Care. But Skin Care, Hair Care and Beauty are gaining ground.
Recent
Ecobank’s customers favor insurance over everyday payment tools
Ecobank wins on reach and care, convenience is the gap
Ecobank’s awareness has nearly doubled yet its user share has barely moved
Quickmart’s IPO meets a consumer who is coping, not recovering
Supermarket adoption is splitting by income, with half of low-income shoppers buying less
Data Stories
Your 2027 Growth Plan Is Built on Assumptions. Which Ones Are You Monitoring?
Geo politics & Economics
AfCFTA is no longer just a trade agreement, it is Africa’s geopolitical insurance policy
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Why the next generation of consumer insight should focus on when, why and how Africans shop, not just which brands they prefer
Let’s talk about how Kasi intelligence can work for your team
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Recent
Ecobank’s customers favor insurance over everyday payment tools
Ecobank wins on reach and care, convenience is the gap
Ecobank’s awareness has nearly doubled yet its user share has barely moved
Quickmart’s IPO meets a consumer who is coping, not recovering
Supermarket adoption is splitting by income, with half of low-income shoppers buying less
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Yannick Lefang, Eng
The Business of African Football: How Nine Teams Generated Millions in Untapped Brand Value
July 6, 2026, 3 p.m.
Alison Okatch
Africa's Consumer Confidence Slips Back Into Negative Territory in May
June 29, 2026, 1 p.m.
Yannick Lefang, Eng
Africa Is Rising - How African Teams Are Shining at the World Cup
June 29, 2026, 8 a.m.
Yannick Lefang, Eng
Assessment Of the Potential for Trade and Investment Exchanges Between Quebec and Africa
June 25, 2026, 8 p.m.
Yannick Lefang, Eng
Africa’s World Cup Opening Round: No Longer Just Underdogs
June 19, 2026, 7 a.m.
Alison Okatch
Equity leads where financial journeys begin, while the greatest opportunity lies in capturing more value as those journeys mature.
June 18, 2026, 4 p.m.
Yannick Lefang, Eng
The Rise of Behavioral Intelligence in African Investing
June 11, 2026, 4:06 p.m.
Alison Okatch
From Price Shock to Structural Reallocation; How Inflation Has Reshaped Everyday Life in Tanzania
June 5, 2026, 5:39 p.m.
Alison Okatch
Africa enters a more cautious consumer phase in March as sentiment dips close to zero
May 21, 2026, 8:32 p.m.
Yannick Lefang, Eng
Africa Must Scale Through Shared Ownership. But Are Our Institutions Leading by Example?
May 21, 2026, 2:34 p.m.
Yannick Lefang, Eng
One Summit, Three Narratives, One Fight for Africa
May 15, 2026, 3:54 p.m.
Yannick Lefang, Eng
The Signal Investors Are Missing in African Equity Markets
May 6, 2026, 11:50 a.m.
Alison Okatch
In DRC TV wins on scale, but friends and family turn exposure into belief more efficiently than any paid channel.
April 30, 2026, 5:06 p.m.
Yannick Lefang, Eng
How Consumer Sentiment Reveals Uganda’s Financial Stress Cycle
April 30, 2026, 3:07 p.m.
Alison Okatch
Ghana’s financial system is shifting from access expansion to behavioral discipline
April 22, 2026, 5:52 p.m.
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Yannick Lefang, Eng
Africa's World Cup Is Over. But the Journey to Becoming World Champions Has Never Been Clearer
July 13, 2026, 4 p.m.
Chris Ndugu
KASI Maps - Africa Strong Show at FIFA 2026
June 11, 2026, 4:20 p.m.
Chris Ndugu
Kasi Maps - The French Influence In Kenya
May 15, 2026, 4:35 p.m.
Chris Ndugu
Kasi Maps - African Oil Refineries
May 15, 2026, 4:35 p.m.
Chris Ndugu
Who Actually Owns Crypto in Africa?
April 22, 2026, 7:08 p.m.
Chris Ndugu
The Landscape of Meat Retail in Africa
April 8, 2026, 10:56 p.m.
Yannick Lefang, Eng
Gen Z across Africa is showing up fresh, every single day.
April 2, 2026, 7:40 p.m.
Chris Ndugu
Kasi Maps - Inflation Copying Metrics in Africa
March 26, 2026, 2:17 p.m.
Chris Ndugu
Kasi Maps - Sovereign Credit Ratings Coverage in Africa
March 5, 2026, 9 a.m.
Paul Cheloti
Kasi Maps - How U.S. Tariffs Could Force a Continental Trade Revolution
July 18, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - G7 Familiarity and Perception among Africans
July 11, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Extent of Catholic Church influence in Africa
June 9, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Development Finance Institutions (DFIs) active in Africa
May 22, 2025, 8 a.m.
Paul Cheloti
Kasi Maps - The Soft Power Players Shaping Africa’s Narrative
April 14, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Africa Sentiment on Trump Administration
April 4, 2025, 4 p.m.
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