Yannick Lefang, Eng
August 11, 2026
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For much of the past decade, the African Continental Free Trade Area (AfCFTA) has been discussed primarily as an economic integration project: reduce tariffs, simplify cross-border trade, increase intra-African commerce and eventually create a continental market. That framing now feels too narrow.
In the geopolitical environment of 2026, AfCFTA …
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Africa’s supply chains are becoming part of the consumer equation
African consumer confidence rebounds as expectations improve, but current conditions remain weak
The DRC Consumer is adapting before they stop spending
