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Mobile money outpaces fintech in Ghana’s digital finance
In Ghana, nearly everyone is aware of both mobile money and fintech apps, but trust gaps keep many from sticking with fintech services. Mobile money continues to lead in usage and recommendation across generations.
Recent
Halfway through 2025, retail banking in Kenya is being reshaped by rising consumer power
Consumer sentiment holds its upward course in May
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
As rising costs persist, widespread reliance on borrowing emerges as a primary coping mechanism for Cameroonians
Nigeria’s financial product demand shifts toward credit and digital savings
Data Stories
One year on, the warning signs behind Kenya’s Gen Z protests are louder
Food & Beverage
Kenya’s food and beverage market enters H2 2025 defined by value over volume
Tech & Telcom
Starlink in Africa: Two years later, the promise is visible but so are the cracks
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Recent
Halfway through 2025, retail banking in Kenya is being reshaped by rising consumer power
Consumer sentiment holds its upward course in May
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
As rising costs persist, widespread reliance on borrowing emerges as a primary coping mechanism for Cameroonians
Nigeria’s financial product demand shifts toward credit and digital savings
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Paul Cheloti Mulongo
Mobile money outpaces fintech in Ghana’s digital finance
June 30, 2025, noon
Sandra Beldine Otieno, MSc
One year on, the warning signs behind Kenya’s Gen Z protests are louder
June 25, 2025, 10 a.m.
Sandra Beldine Otieno, MSc
Kenya’s food and beverage market enters H2 2025 defined by value over volume
June 18, 2025, 7:24 p.m.
Sandra Beldine Otieno, MSc
Starlink in Africa: Two years later, the promise is visible but so are the cracks
June 17, 2025, 6 p.m.
Sandra Beldine Otieno, MSc
Halfway through 2025, retail banking in Kenya is being reshaped by rising consumer power
June 16, 2025, 9:22 p.m.
Sandra Beldine Otieno, MSc
Consumer sentiment holds its upward course in May
June 13, 2025, noon
Sandra Beldine Otieno, MSc
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
June 12, 2025, 12:40 a.m.
Paul Cheloti Mulongo
As rising costs persist, widespread reliance on borrowing emerges as a primary coping mechanism for Cameroonians
June 11, 2025, 12:25 a.m.
Claudine Linda Wa Nciko
Nigeria’s financial product demand shifts toward credit and digital savings
June 10, 2025, 12:21 a.m.
Segun Sunmonu
Perceptions of climate inaction persist among Ghanaian consumers, driven by income disparities
June 9, 2025, 10:05 p.m.
Yannick Lefang, Eng.
Why Africa Needs High-Frequency Consumer Data: Lessons from Evolving Holiday Shopping Trends
June 5, 2025, 1:32 p.m.
Segun Sunmonu
Nigeria’s media preferences shift toward digital trust and audience-specific engagement
June 4, 2025, 3:32 p.m.
Sandra Beldine Otieno, MSc
Uganda’s retail sector shows early 2025 fatigue as consumers cut back on essentials but remain engaged in wellness and lifestyle choices
June 4, 2025, 2:55 p.m.
Paul Cheloti Mulongo
Eco-friendly packaging and natural ingredients drive Ghanaian purchases, despite limited support for corporate sustainability practices
June 3, 2025, 2:41 p.m.
Sandra Beldine Otieno, MSc
Kenyan consumers are shifting from survival to intentional living reshaping value wellness and brand responsibility
June 2, 2025, 2:08 p.m.
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Paul Cheloti
Kasi Maps - Extent of Catholic Church influence in Africa
June 9, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Development Finance Institutions (DFIs) active in Africa
May 22, 2025, 8 a.m.
Paul Cheloti
Kasi Maps - The Soft Power Players Shaping Africa’s Narrative
April 14, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Africa Sentiment on Trump Administration
April 4, 2025, 4 p.m.
Team Insights
Kasi Report - The State of Consumers in Kenya 2025
March 3, 2025, 11:43 a.m.
Team Insights
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Feb. 26, 2025, 11:43 a.m.
Team Insights
Kasi Report - Hearts and Brands: The Power of Connection
Feb. 14, 2025, 11:43 a.m.
Paul Cheloti
Kasi Maps: USAID in Africa - 2024 Disbursement, The Uncertain Future and Impact
Feb. 3, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Stock Exchange CEO Performance in Africa
Jan. 16, 2025, 4 p.m.
Sandra Beldine Otieno, MSc
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Dec. 19, 2024, 11 a.m.
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Kasi Maps - The Gen Z Migration Wave in Africa
Oct. 4, 2024, 3 p.m.
Paul Cheloti
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Aug. 13, 2024, 10 a.m.
Paul Cheloti
Kasi Maps - Danish Influence in Africa
July 12, 2024, 3 p.m.
Paul Cheloti
Kasi Maps - Singapore Influence in Africa
June 28, 2024, 3 p.m.
Paul Cheloti
Kasi Maps - Is Africa heading in the right direction?
June 14, 2024, 2 p.m.
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