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Kenya Banking Sector 2025: Reading the Balance Sheet Through Marketing Signals

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How Consumer Sentiment Predicts South Africa’s Credit Cycles
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How Consumer Sentiment Predicts Kenya’s Credit Cycles
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Foresight Is No Longer Optional: Why Africa’s Decision Makers Must Move From Insight to Intelligence

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Isha Raja
Consumer demand for financial products dropped 2 points from 2020 to 2022 in Nigeria
Oct. 28, 2022, 11:33 a.m.
Sandra Beldine Otieno
Data and insights to redefine the marketing profession in Africa
Oct. 26, 2022, 11:42 a.m.
Isha Raja
New Media Brands Are Capturing A Younger Audience In Uganda
Oct. 18, 2022, 11:50 a.m.
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How to Live a Well-Balanced Life
Oct. 12, 2022, 12:18 p.m.
Isha Raja
Ethiopian Consumers Favour Global Carbonated Drink Brands
Oct. 11, 2022, 12:41 p.m.
Davies Nyachieng'a
Surging inflation & climbing interest rates dampen African Economy in August 2022
Sept. 29, 2022, 12:46 p.m.
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Consumer sentiment remains quelled in July despite advancing by a point
Sept. 27, 2022, 12:50 p.m.
Sandra Beldine Otieno
Equity Bank, the Leading Bank Brand for Consumers in Kenya
Sept. 26, 2022, 12:58 p.m.
Sandra Beldine Otieno
Kenyans value their ‘happy hour’ regardless of inflation
Sept. 22, 2022, 1:03 p.m.
Team Insights
Summer Traveling in Africa
Sept. 15, 2022, 1:11 p.m.
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Consumers in Senegal love to smell good but not at all costs
Sept. 12, 2022, 1:21 p.m.
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Sport drinks are standing up to inflation in South Africa
Sept. 9, 2022, 1:53 p.m.
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COVID continues to impact the shopping habits of consumers in Cameroon
Sept. 5, 2022, 1:58 p.m.
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Fintech apps in Tunisia are giving traditional banks a run for their money
Sept. 1, 2022, 2:04 p.m.
Isha Raja
57% of Zambians are curious about North Africa and 48% would like to visit the sub region
Aug. 29, 2022, 2:18 p.m.

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