Mercy Cyrus
September 7, 2023
Share article
As the holiday season approaches, retailers are entering a critical period, magnified by ongoing economic challenges, especially inflation. For many retailers, this upcoming holiday season isn’t just another seasonal event; it’s a pivotal moment and a unique opportunity to recover losses incurred throughout the year, potentially leading to a …
505 views
Share article
Unpacking Ghana's Fragrance Trends: Insights for Market Leaders
Nigerians favor fragrant, moisturizing body care essentials, while younger consumers prioritize quality and sustainability
Kenyan youth prioritize essential spending, balancing affordability and quality in their decisions
