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Fluctuations in consumer confidence set the stage for a shift in Ghana’s leadership

As Ghana approaches its 2024 General Elections, the Kasi (ICS) reveals significant volatility, reflecting widespread dissatisfaction with economic conditions and governance. The data points to a challenging election for the ruling NPP.

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Retail
Black Friday enthusiasm surges as hybrid shopping transform holiday trends in Africa
Retail
Cameroon’s holiday shoppers embrace hybrid experiences, with discounts and digital convenience shaping the season
Media & Entertainment
South Africans turn to social media and authentic reviews for holiday shopping decisions

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Mercy Cyrus
Harmonizing Channels: Sailing Through Traditional and Digital Waves in Cameroon
Jan. 26, 2024, noon
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December witnesses a marginal rise in consumer sentiment, progressing by a point
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November sees a continued upswing in consumer confidence
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Zambia's Telecom Landscape: Gender-Driven Preferences and Spending Habits
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