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Consumer sentiment holds its upward course in May
Consumer sentiment in Africa improved in May, supported by stronger household income, spending, and job prospects. However, a dip in future expectations signals ongoing uncertainty.
Recent
Perceptions of climate inaction persist among Ghanaian consumers, driven by income disparities
Kasi Maps - Extent of Catholic Church influence in Africa
Why Africa Needs High-Frequency Consumer Data: Lessons from Evolving Holiday Shopping Trends
Nigeria’s media preferences shift toward digital trust and audience-specific engagement
Uganda’s retail sector shows early 2025 fatigue as consumers cut back on essentials but remain engaged in wellness and lifestyle choices
Data Stories
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
Geo politics & Economics
As rising costs persist, widespread reliance on borrowing emerges as a primary coping mechanism for Cameroonians
Finance
Nigeria’s financial product demand shifts toward credit and digital savings
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Recent
Perceptions of climate inaction persist among Ghanaian consumers, driven by income disparities
Kasi Maps - Extent of Catholic Church influence in Africa
Why Africa Needs High-Frequency Consumer Data: Lessons from Evolving Holiday Shopping Trends
Nigeria’s media preferences shift toward digital trust and audience-specific engagement
Uganda’s retail sector shows early 2025 fatigue as consumers cut back on essentials but remain engaged in wellness and lifestyle choices
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Sandra Beldine Otieno, MSc
Consumer sentiment holds its upward course in May
June 13, 2025, noon
Sandra Beldine Otieno, MSc
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
June 12, 2025, 12:40 a.m.
Paul Cheloti Mulongo
As rising costs persist, widespread reliance on borrowing emerges as a primary coping mechanism for Cameroonians
June 11, 2025, 12:25 a.m.
Claudine Linda Wa Nciko
Nigeria’s financial product demand shifts toward credit and digital savings
June 10, 2025, 12:21 a.m.
Segun Sunmonu
Perceptions of climate inaction persist among Ghanaian consumers, driven by income disparities
June 9, 2025, 10:05 p.m.
Yannick Lefang, Eng.
Why Africa Needs High-Frequency Consumer Data: Lessons from Evolving Holiday Shopping Trends
June 5, 2025, 1:32 p.m.
Segun Sunmonu
Nigeria’s media preferences shift toward digital trust and audience-specific engagement
June 4, 2025, 3:32 p.m.
Sandra Beldine Otieno, MSc
Uganda’s retail sector shows early 2025 fatigue as consumers cut back on essentials but remain engaged in wellness and lifestyle choices
June 4, 2025, 2:55 p.m.
Paul Cheloti Mulongo
Eco-friendly packaging and natural ingredients drive Ghanaian purchases, despite limited support for corporate sustainability practices
June 3, 2025, 2:41 p.m.
Sandra Beldine Otieno, MSc
Kenyan consumers are shifting from survival to intentional living reshaping value wellness and brand responsibility
June 2, 2025, 2:08 p.m.
Paul Cheloti Mulongo
Climate literacy is growing, but emotional engagement lags for Nigerian Gen Z
May 30, 2025, 1:39 p.m.
Claudine Linda Wa Nciko
Inflation is reshaping daily life and emotional well-being across South Africa
May 29, 2025, 1:13 p.m.
Joy Muindi
Cameroonian consumers value sustainable choices, but confidence in farmers' environmental efforts remains low
May 28, 2025, 12:32 p.m.
Mercy Cyrus
Inflation strain deepens as borrowing becomes a way of life in Nigeria
May 27, 2025, 9:52 a.m.
Sandra Beldine Otieno, MSc
Relationships in Tanzania are being reshaped by class and age
May 26, 2025, 4:34 p.m.
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Paul Cheloti
Kasi Maps - Extent of Catholic Church influence in Africa
June 9, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Development Finance Institutions (DFIs) active in Africa
May 22, 2025, 8 a.m.
Paul Cheloti
Kasi Maps - The Soft Power Players Shaping Africa’s Narrative
April 14, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Africa Sentiment on Trump Administration
April 4, 2025, 4 p.m.
Team Insights
Kasi Report - The State of Consumers in Kenya 2025
March 3, 2025, 11:43 a.m.
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Feb. 26, 2025, 11:43 a.m.
Team Insights
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Feb. 14, 2025, 11:43 a.m.
Paul Cheloti
Kasi Maps: USAID in Africa - 2024 Disbursement, The Uncertain Future and Impact
Feb. 3, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Stock Exchange CEO Performance in Africa
Jan. 16, 2025, 4 p.m.
Sandra Beldine Otieno, MSc
Kasi Maps - ICS Election prediction
Dec. 19, 2024, 11 a.m.
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Kasi Maps - Singapore Influence in Africa
June 28, 2024, 3 p.m.
Paul Cheloti
Kasi Maps - Is Africa heading in the right direction?
June 14, 2024, 2 p.m.
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