Africa's consumer data opportunity

Team Insights

June 12, 2017

Share article

data23

A good share of the information used to explain African economies has been been top-down macroeconomic data, typically seen in the estimates and forecasts from major institutions like the World Bank, IMF, and others. Such an approach has been lacking, say a new crop of consumer research …

This content is premium. Already a subscriber? Log in

Please subscribe and get a 30 day free trial to read the full article.

Monthly Subscription

$29.99

Continue

Yearly Subscription

$329.99

Continue

415 views

Share article

Recent posts

Paul Cheloti Mulongo

South Africans embrace reliable and affordable connectivity as telecom services spending patterns shift ahead of the holiday season 2024

Segun Sunmonu

Millennials and Gen Z in Ivory Coast dominate mobile phone use, while a digital divide impacts home internet access

Catherine Wangari

Zimbabwe Unplugged: The Telecommunication Tango in Households