Team Insights
November 4, 2019
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Toronto, November 4th, 2019: When it comes to market research in Africa, the majority of SMEs are still seeing it as an expense they can't afford. While it may be a good move in the short term, research shows that companies that invest in research perform better than …
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Your 2027 Growth Plan Is Built on Assumptions. Which Ones Are You Monitoring?
2027 planning shouldn't start with a forecast, it should start with a question
Main consumer trends impacting 2027 planning in Africa
