Segun Sunmonu
May 16, 2024
Share article
Kasi Insight's Media Tracker Survey diligently monitors consumer preferences for information sources regarding new products and brands across 21 African markets monthly. In Algeria, the survey's findings revealed a dynamic shift between traditional and digital media throughout 2023 and early 2024. In January, 53% of respondents preferred traditional media, …
567 views
Share article
Kenya's Media Consumption: Balancing Trust Between Traditional and Digital Sources
Harmonizing Channels: Sailing Through Traditional and Digital Waves in Cameroon
South Africa's Media Metamorphosis: Embracing the Digital and Influencer Era
