Segun Sunmonu
August 19, 2024
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Kasi Insight's Body Care Survey is an invaluable tool for navigating the dynamic body care industry across Africa. Conducted annually in over 20 African countries, this survey offers a deep dive into evolving consumer trends, product usage, brand preferences, and spending behaviors. It equips businesses and stakeholders with critical …
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Ghanaian spending shifts to essentials, blending quality with budget-conscious choices
Retail Demand in Kenya drops slightly by 1 Point as Voice and Data Demand Surges by 7 Points in H1 2024
Nigerians favor fragrant, moisturizing body care essentials, while younger consumers prioritize quality and sustainability
