Yannick Lefang, Eng.
September 6, 2024
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In the rapidly evolving business landscape, access to real-time consumer data is transforming how companies approach market research. Traditionally, market research was often bound by fixed cycles—seasonal, quarterly, or annual. These cycles, while useful, could delay a company's ability to respond to immediate changes and emerging trends. Real-time data …
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Africa’s digital awakening and the power of data to drive inclusive growth
Shaping Africa’s future with actionable and reliable data insights
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