In February, consumers’ optimism wanes for the third month in a row.

consumer15

  • Consumer confidence in Africa dropped by six points in February as the index moved from 12 to 6 points. This was caused by a drop in the indices of future expectations and current conditions, which tumbled by 6 and 5 points, respectively.
  • Unlike in January, where the performance …

This content is premium. Already a subscriber? Log in

Please subscribe and get a 30 day free trial to read the full article.

Monthly Subscription

$29.99

Continue

Yearly Subscription

$329.99

Continue

Recent posts

See all

Alison Okatch

How Consumer Sentiment Is Becoming a Retail Growth Engine in 2026

Yannick Lefang, Eng

A new era of geo-political risk; Why decision-makers need faster signals in an age of geopolitical volatility

Alison Okatch

Africa’s Consumer Sentiment Returns to Positive Territory at 4.8 in June as Consumers Move from Geopolitical Shock to Adaptation

Subscribe to our free newsletter