Sandra Beldine Otieno
September 6, 2023
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In June 2023, Kasi Insight revealed a surge of positive consumer sentiment among Ghanaians, registering an impressive 44 points on its Index of Consumer Sentiment (ICS). This monthly index assesses consumers' confidence in the economic landscape by scrutinizing various facets, including their personal financial standing, perceptions of prevailing economic …
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Black Friday enthusiasm surges as hybrid shopping transform holiday trends in Africa
Cameroon’s holiday shoppers embrace hybrid experiences, with discounts and digital convenience shaping the season
Ghanaian spending shifts to essentials, blending quality with budget-conscious choices
