Consumer confidence in Africa peaks during the festive season.

consumer13

Therefore, it is critical for retailers to pay attention to the household data in Q1 2022 as well as analyze their previous records so as to effectively and efficiently map out their operational strategy for the year.

  • Consumer confidence in Africa surged by 6 points in December climbing to …

This content is premium. Already a subscriber? Log in

Please subscribe and get a 30 day free trial to read the full article.

Monthly Subscription

$29.99

Continue

Yearly Subscription

$329.99

Continue

Recent posts

See all

Alison Okatch

How Consumer Sentiment Is Becoming a Retail Growth Engine in 2026

Alison Okatch

Africa’s Consumer Sentiment Returns to Positive Territory at 4.8 in June as Consumers Move from Geopolitical Shock to Adaptation

Yannick Lefang, Eng

A new era of geo-political risk; Why decision-makers need faster signals in an age of geopolitical volatility

Subscribe to our free newsletter