Africa is rising... are you?

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We have 2.5 million data points to prove that Africans are on the move. From South Africa to Ivory Coast, we have surveyed them every month to understand their priorities, shopping habits, mobile usage, health concerns and aspirations.

If you have a business or work for a business, …

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Sandra Beldine Otieno, MSc

Consumer outlook in Ghana balances optimism and caution amid easing inflationary pressures

Sandra Beldine Otieno, MSc

Consumer confidence rebounds in July, ending a three-month slump

Sandra Beldine Otieno, MSc

June records a further decline in consumer confidence by five points

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